Summer Hair Colors 2023: The 10 Most In-Demand Shades, According to the Pros
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She points to "bright and light multi-dimensional shades with contrast—brown toffee tones, honey highlights, red copper tones, and golden highlights," as staples of the season. Discala says that warm tones are most likely to trend this spring because they bring to mind the heat and sunshine of the season. Another warm shade she's predicting will take off once the weather changes is this bright teddy bear blonde that mixes light highlights against a cool base to bring dimension throughout. The coolest thing about this sandy-brown hair color is that it can really work on every undertone because it’s fairly neutral. It’s similar to the mushroom-brown hair trend of 2022, but with a sandier vibe (some might call it “mousy,” which like, cute).
Cool-Toned Brunette
Inspired by the late singer, actress and fashion icon Jane Birkin, this style of bang is shorter and more blunt than the face-framing curtain bang. It typically features an eyebrow-grazing length and wispy volume. Long hair is also on the horizon for 2024, which Polko partially attributes to a simultaneous shift away from overly processed color. Pia Velasco is a New York-based beauty reporter with over 10 years in the industry. We may earn commission from links on this page, but we only recommend products we love.
Stunning Hair Colors You'll Be Seeing Everywhere In 2023
Below are the eight hair colors that experts predict will be huge. Make sure to bookmark this page and bring it with you to your next coloring appointment. Katie Berohn is the Beauty Assistant at Good Housekeeping, Woman's Day and Prevention magazines, all part of the Hearst Lifestyle Group. She graduated from the University of Colorado, Boulder, with a major in journalism and minor in technology, arts, and media, and earned her Master’s Degree at NYU’s Graduate Program of Magazine Journalism. In addition, Katie has held editorial internships at Denver Life Magazine, Yoga Journal, and Cosmopolitan, a digital editorial internship at New York Magazine’s The Cut, a social good fellowship at Mashable, and has freelanced for HelloGiggles.
Beige Blonde
“To enhance this trend a little more, try adding a little copper to this color for added depth,” says Korab. Senior colorist at the Mark Hotel Fekkai Salon Jaclyn Discala says to think warm when it comes to spring 2023 hair color trends, and she especially loves bronze hues. With this trend, mixing in golden blonde and bright brunette shades creates a stunning, multidimensional effect.
“Amber and rose hair colors are trending–anything that’s a variation on red,” says Emilie Riant Passelande, lead colorist at the Christophe Robin salon in Paris. Somewhere between caramel blonde and dark chocolate brunette is an ashy, portobello-hued light brown. Highlights can add a subtle brightness to your natural hair color, as seen on Ciara. For your at-home regimen, the stylist suggests a hydrating hair mask and blue shampoo to neutralize unwanted brassy tones. Experts are also predicting a rise in cozy, warm blonde hues. “A lot of people want a bit more warmth in their blonde,” says Glenn Ellis, a bicoastal colorist and hairstylist.
Keep scrolling for all of my top picks and why they're trending. Plus, I've got some tips on what to ask your stylist if you head to a salon, or how to get the look at home with a simple hair gloss. Want your brunette color to look ~deliciously~ dimensional? Rez suggests adding lowlights for contrast, noting that the most popular hair colors of 2023 will be full of depth, like this look on Ashley Park. You can ask your stylist to go subtle with the brownie-hair trend, with some subtle flecks of golden-brown tones throughout. Or, you can go all in with a whole caramel-drizzle situation with a whole head of warm highlights.
Espresso brunette
This stunning brunette totally nails one of the hottest hair color trends 2024 by switching from a stripy money piece to soft and dimensional lightness around the face. Translucent color glaze is a semi-permanent hair coloring technique that involves applying a sheer, tinted gloss over the hair to enhance shine, refresh colors, and alter or reduce unwanted tones, Ramos explains. According to Gibson, permanent hair dye goes deep into the hair shaft to change its natural color for an extended period.
Bright pearl
“Upkeep on reds can be a lot, and this is one of the hardest colors to keep,” says O’Connor, who recommends coloring your roots and getting a glaze every four to six weeks. Or, you can make like hairstylist Dimitris Giannetos, who used Lime Crime's Unicorn Hair in Valentine to create Megan Fox’s recent red-velvet bob. Y2K beauty trends dominated 2023, including a resurgence of bright, chunky, look-at-me highlights. For 2024, however, highlights are warming up and melting down across brunettes.
Color-Depositing Glosses Are the Perfect In-Between
I Tried Foilyage Highlights: See Photos - POPSUGAR
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Temporary hair dye coats the outside of the hair shaft in pigment, which washes out when shampooed. It won't lighten the hair or cause any permanent changes to hair color. 2023 saw a return to the chunky highlights of the ‘90s and early 2000s, with face-framing “money piece” highlights being a standout trend. In 2024, however, subtle, blended highlights will be more popular among a range of hair colors, says Fekkai.
Since it looks great against different skin tones and eye colors, sandy blonde with a neutral undertone is the best hair color for a bunch of girls trying to keep up with current trends. Warm tones have had their time in the spotlight but in 2024, it’s all about icy, cool shades. Madison Reed master colorist Shvonne Perkins points specifically to cool-toned brunettes with violet-silver tones.
But you can't simply slap on some dye and pray for the best, or hop into the salon chair with your fingers crossed. No, it's important to understand what you want and the best type of dye to get you there—because, news flash, not all dyes are created equal, and not all dyes will give you the desired effect. When you have color treated hair, protecting and maintaining it is key. Color safe shampoo and conditioners can help with that, and this shampoo from Monday makes for a great first shower step. With amino acids and vitamin E that support hair protein health, Redway says this shampoo will help your strands shine. “Brunettes tend to warm up over time, and using cool color depositing glosses, like Madison Reed Color Depositing Gloss, and conditioners, like Madison Reed ColorSolve Shampoo and Conditioner, will help keep your tone in place,” she says.
“The beauty and popularity of true mushroom brown is that it’s inspired by the range of browns we’re naturally born with,” says Richards. Because the shade toes the line between warm and cool, it can work with virtually all skin tones and undertones, whether you go for a single-process shade or mushroom-brown highlights. Just note that a true neutral bronde tone is tricky to maintain in summer months due to sunlight oxidation, says Richards. If you’re hoping for a realistic mushroom hue that lasts, you may want to test this color out in early spring, fall, or winter.
It is just the right amount of peach to suit all skin tones and undertones. "This neutral beige [is a] slightly peachy blonde [that] is a great blonde tone for clients who are transitioning out of copper colors but want to maintain a balanced, glowing blonde result," he says. If your FYP has also been inundated with grunge and goth fashion as a result of Jenna Ortega as Wednesday Addams, you’ve already seen the trickle-down effect in action with a rise in jet-black hair colors.
"This rich, balanced color allows for a beautiful golden depth, instead of an icy pop," says Shvonne Perkins, lead colorist at Madison Reed. It's a great way to try out going blond without fully committing to a platinum color that requires a lot of lifting and quite a bit of maintenance. If your hair is already blond, Perkins recommends asking for a hair gloss to balance out the color.
"We will see more luxe brunette hues, very rich and shiny with natural blonde reflections to add movement and an illusion of texture," explains Richy Kandasamy, Colorist and R+Co Collective Member. Overall, Kandasamy says, it creates an expensive feeling. He ticks off shades like leather brown (a warm, rust-infused brunette), mushroom brown (a paler, ashier tone), and warm copper-tinted chestnuts as just a few of the trendy brunette colors expected to rule summer 2022.
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